Publishing University Thursday, May 28
#1. 8:30-10am, "Turning Printed Books into Downloadable E-Books: Creating Digital Reading for Those on the Move"
I'm honored to do this presentation alongside the one and only Dan Poynter! I'll share my views on the past, present and future of ebooks. If you haven't purchased Dan's latest greatest book - The Self Publishing Manual Volume 2 - buy it now at Smashwords (it's our #1 bestseller!).
Once your book is written and ready to be printed, it is time to think about other profit centers. E-books do not have to be printed, inventoried, or shipped. E-books are never returned. You will discover how to prepare the file, convert it into the five popular e-book formats, and submit it to resellers (dealers) such as Amazon.com, Palm, and Yahoo! A resource handout includes a step-by-step plan plus contact names and phone numbers. Learn from the industry guru, Dan Poynter, who has been selling e-documents and e-books since 1996.
#2. 12:00-2pm, Keynote Luncheon, "Give the E-Readers What They Want — Content Delivery in a Digital Future"
For this roundtable panel moderated by IPA president Florrie Binford Kichler, I'm accompanied by Neelan Choksi of Amazon/ Lexcycle, Daniel Albohn of Sony, and Tricia Roth of ReadHowYouWant.
In an era that in recent times has seen print book sales steadily declining, e-book sales are on the rise. “It’s the content, stupid” has been the mantra, and nowhere has that been more evident than in the growing numbers of e-book readers that range from the Sony e-reader to the Apple iPhone and beyond, and ebook READERS who are migrating to their cell phones and devices for everything from the New York Times to their favorite novel. As a publisher, how do you create your own digital strategy to reach consumers who now have more choices in HOW they read than ever before? Join this panel of experts who have revolutionized the reading experience as they talk about the brave new world of publishing and how publishers can best take advantage of new and ever-changing technology. How can you reach this growing market? Learn the answers and more in this must-attend program presented by companies whose names are synonyms for technological innovation and leadership.BookExpo America (BEA) Friday, May 29 (Happy Birthday to me!)
#3. 9:30-10:30am, panel, "Digital Debut Tool Time"
This panel discussion is moderated by Mike Shatzkin of Idea Logical, featuring me, Peter Clifton of FiledBy, Hugh McGuire of BookOven and Neil Jones of Coolreaders.An insider’s presentation of new and soon-to-be-mainstreamed web-based entities providing innovative digital services and tools to authors, publishers and readers.See you in New York!